![]() In this years’ installment of the “La Vida Más Fina” platform we are adding new layers to what it means to put things in perspective and to seize the moment – something we can all have more of. We can’t wait for fans of the brand to experience the new work, starting with our :30 spot entitled Phone that will debut during this year’s Oscar’s broadcast.”Ĭarlos Alija and Laura Sampedro, executive creative directors, MullenLowe Los Angeles, adeed: “Teaming up with creative minds like Snoop, Andy, and director Neil Brennan has been a master class in comedic timing, self-editing, and how to wear a robe in style. Together they remind us that despite all the distractions and chaos in today’s world, most of us know the finest life is all about the simplest things. So everything we did in our campaign had to have the same craft as. Enter Andy Samberg, paired with our Corona ambassador Snoop Dogg, an icon who epitomizes chill. The campaign was inspired by the label on every Corona bottle: ‘La Cerveza Mas Fina.’ La Mas Fina means quality and craft. Now, we’re introducing the next chapter with a new character who represents the part of us that struggles to relax and enjoy. Color: Marrón: Marca: Corona: Material: Metal: Tipo de. Placa metálica con forma de lata de cerveza de La Cerveza Mas Fina. Day-After Flex Recipes Summer Sweepstakes Our Story. : Corona Extra - Placa metálica con forma de lata de cerveza de La Cerveza Mas Fina : Hogar y Cocina. Ryan Anderson, director of marketing, Corona Beers Family, Constellation Brands, commented: “Two years ago, we launched the La Vida Más Fina campaign to help people feel, laugh, and inspire them to find the good in life. Discover Corona Summer and enter the Sweepstakes/Instant Win Game. The spot is a continuation of the brand’s “La Vida Más Fina” campaign that has featured a number of celebs and urges drinkers to find the joy in the simple things in life. La Vida Más Fina is a fully integrated campaign launching on Corona’s social channels with a dedicated GIPHY library, digital support, PR, and :15 and :30 television commercial spots that. The iconic Mexican beer is pleased to introduce Corona Non-Alcoholic, a non-alcoholic brew with the same crisp, refreshing flavor as the classic Corona beer that drinkers know and love but with. ![]() Check the work out HERE.Īnd now the 50-year-old rapper returns for Mexican beer brand Corona in new work from MullenLowe LA that’s set to debut during today’s Oscars.Ĭalled “Phone”, the spot sees Mr Dogg dispel his worldly wisdom of not doing much at all to comic and actor, Andy Samberg. In an effort to share a diverse set of perspectives, the campaign will soon introduce other celebrities with their own takes on La Vida Más Fina. Snoop, who’s the face of Menulog here in Australia, even landed a spot in Gucci’s recent spring-summer campaign alongside the likes of more known fashionistas Jared Leto and Miley Cyrus. Had Ryan Reynolds not already held the title of current A-list celeb presently churning out a tonne of ads, rapper Snoop Dogg would definitely place a comfortable second. Recently, we’ve added a few new drinks to kick back with, to give more choices for everyone who’s already living La Vida Más Fina.
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